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January 18, 2011

Perspectives 2011

by Nicole Franklin

The summaries, views and opinions on the latest digital and marketing trends in a one-page format. Published monthly.

RTCRM Perspectives January 2011

RTCRM Perspectives February 2011

RTCRM Perspectives March 2011

RTCRM Perspectives April 2011

RTCRM Perspectives May 2011

RTCRM Perspectives …

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Posted in Advertising, Client Services, Culture, Interactive, Mobile, Social Media, Technology, The Web, Trends | One Comment

December 16, 2010

FDA Warning Letter: VanderVeer Center

by Nicole Franklin

In November 2010, the FDA posted a warning letter to the VanderVeer Center regarding its website’s description of the LipoDissolve product. What’s unusual and noteworthy here is that the VanderVeer Center is not the drug manufacturer, but rather a provider …

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Posted in Technology, The Web | No Comments

December 16, 2010

Perspectives – Vol 1, Issue 5

by Nicole Franklin

Happy Holidays from RTC Relationship Marketing! Please enjoy this holiday themed edition of Perspectives.

RTCRM Perspectives December 2010…

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Posted in Mobile, Social Media, Technology, The Web, Trends | 3 Comments

November 16, 2010

Perspectives – Vol 1, Issue 4

by Nicole Franklin

Each month we have brought you a collection of one page articles on digital trends and their implications from the Digital Integration and Innovations group (formerly Interactive Strategy) of RTC Relationship Marketing (RTCRM). This month is no exception but I’ve …

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Posted in Advertising, Client Services, Interactive, Mobile, Technology, Trends | No Comments

November 2, 2010

FDA Issues Warning Letter on AMAG Webpages

by Nicole Franklin

The FDA has released a warning letter to AMAG Pharmaceuticals for failing to include appropriate risk information and accurate product claims on webpages for its GastroMARK® and Feraheme® products. Although  each page includes a link to the full …

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Posted in Advertising, Client Services, Interactive, The Web | One Comment

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